Meet Lee Hi (Lee Ha Yi / 이하이) the new kid on the block that is sweeping the music charts in South Korean on her own .just with her amazing voice and awesome tracks. I think it is the first time that I actually pay attention to a soloist rookie (they release one like every day over there so the battle is harsh).
A little info on Lee Hi. She is pretty young. She is only 16 and still attends high school at SOPA (School of Performing Arts in Seoul). She ended up been the runner-up on KPop Survival Star on April 29 2012 and after that she signed to YG Entertainment by no other than appa CEO Yang Hyun Suk.
On October 28 2012 she debuted with the single 1, 2, 3, 4. Originally she was supposed to debut later on as part of a girl group Su Pearls that the company was building but that all got canceled after they saw Lee Hi full potential while she sweeping off the charts with her single. Now a few months later as a soloist she is back with her new first full album titled First Love. The promoted songs of this albums are It’s Over and Rose (both videos below).
- It’s Over was released on March 7 2012 as First Love Part 1 along with other songs. It is about a girl that gets tired of her bad boy… boyfriend and calls it quits with him. It is cute and you will see this HUGE -baby blue bad boy dancing- teddy bear that I think will become her icon logo for her increasing fandom. Totally cheesy video of Lee Hi been cute her age.
- Rose was released on March 28 2012 as First Love Part 2 along with the rest songs of the album. Rose haves a completely different feel and mood. It is a calmed and painful warning… every rose has it thorns. She is requesting not to be love… because you might get hurt by the thorns of her love which she is comparing to a rose. Pretty emotional and gorgeous video. (my favorite from all so far).
I’ve to say that appa Yang Hyun Suk must be really happy with Lee Hi. he is spending lots of money on her.is treating her like the baby of the family. He does treat the rest equally but honestly she is the baby. Already gave her a new apartment so she can live with her mom closer to the company. This way she doesn’t have to travel from far away back and forth since it is near the YG studios. Her unnies from 2NE1 are taking good care of her and her oppas from Big Bang are watching everyone so no one messes up with the baby girl of the family.
I really hope she stays simple and keeps this type of style of jazz, R&B and soul for a long time. That is the reason why she stands out from the rest cause she is not your regular young KPop singer. The first time I heard her songs she reminded me of Duffy (from UK). I think that YG did well on making her a soloist cause other wise maybe we wouldn’t even know who she was. When you are part of a girl group things your voice sometimes fades away with the looks of other members.
I look forward to her career and hope she stays around for a long time. It’s gonna be hard to make her grow up in front of the media but I know that YG Entertainment will do it the right way. I am sure they will be over protective of their baby.